Difference Between Digital Marketing and Branding | Liveblack

For many, it can be difficult to identify the difference between digital marketing and digital branding, since there are similarities between the two. So, here it is, Digital Marketing is the process of promoting the brands through marketing efforts and ads whereas digital branding is an essential part of digital marketing where the aim is to create brand awareness and build the brand image. Digital Marketing and branding aim to reach new customers and increase sales and brand awareness.